In the age of livestreaming, one careless comment can cost more than just public favor, it can cost partnerships, revenue and your reputation. Case in point: internet personality Adin Ross recently made headlines for calling artist Doechii “entitled” and labeling her an “industry plant.” The fallout took over social media. Ross lost two brand deals, including a lucrative advertising agreement.  This isn’t just about internet culture, it’s a case study in the power of public r

The Sanders Family Gave a Masterclass in PR During the Recent NFL Draft—And We Should Take Notes I was speechless as I watched the NFL draft last week and quite frankly, my soul was deeply disturbed as one of the top QB in the nation was snubbed. When Shedeur Sanders’ name wasn’t called until the 5th round – number 144 pick during the NFL draft, many expressed outrage – me included. 

During this month - TSPRG takes time to shine a spotlight on a few of the remarkable Black women whose contributions to the the world of PR.